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Viktor Nagornyy
Inbound Marketing Strategy Sets Context for Your Business

Before You Waste Another Minute On Yet Another Marketing How-To

Stop being a homeless marketer, knocking on people's doors begging for the magic wand to fix your lead generation problems. Jumping from blog post to blog post, from ebook to white papers, from podcasts to video courses, and yet nothing…

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Strategy Sets Tracks for Your Inbound Marketing Locomotive

Strategy Sets Tracks for Your Inbound Marketing Locomotive

In my recent LinkedIn post, I talked about 3 reasons why your inbound marketing is failing. The most common reason why inbound marketing (or online marketing) fails among SMBs is the lack of an inbound marketing strategy, or in many…

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Lead Generation and Marketing Automation

You Don't Need Marketing Automation to Generate Leads

Not sure why, but many people I talk to and clients I work with equate marketing automation with lead generation. They think that to generate leads they MUST have marketing automation. Marketing automation will improve efficiency of your marketing, but…

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SmartFocus Marketing Platform

How to DESTROY Your Pay-Per-Click Campaign Like a Pro [SmartFocus Example]

Pay-per-click (PPC) advertising is a goldmine for the advertising platforms like AdWords, because they make money on ignorance. Many marketers and business owners who are disappointed with PPC results simply failed to run an effective, well planned, and optimized campaign.…

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HubSpot logo

10 HubSpot Alternatives for Marketing Automation Under $100

One of my most popular posts is a post I wrote quite some time ago about HubSpot alternatives. The only qualification these platforms needed was the ability to allow customers to automate their marketing activities. Back then there were not…

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Marketing Automation Truth

The Dead-Honest Truth About Marketing Automation

Marketing automation is not rocket science, but it is not third grade arithmetic either. Many businesses get sold on the idea of marketing automation, yet fail to either implement it or take full advantage of it. When I was offering…

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Why Is Hearsay Marketing Admissible in Your Business?

This has been on my mind for years. Working with small businesses, many of whom found me through this blog, I realized how screwed they were. They would throw money away on things that did not really matter: things that…

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Viktor Nagornyy

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